In any organization the need to maintain the image of the organization is in our contemporary society a favorite one; hence this study surveys the whole of public relations in enhancing consumer satisfaction in fullness. It set out to find out whether Nigeria airways Enugu, has in any satisfied or dissatisfied his various customers. It will also identified his various customers. It will also identified the total number of people and customers that have been satisfied or dissatisfied by the organ... read more

The advert of broad casting in Nigeria was Ushered in, in 1932 with the empire services transmitted from the British Broadcasting Cor-operation, (BBC) in Daventry, England, to entertain and inform the Colonial masters. Aso Stella – Joan Ebo (1994: 43 – 44). Further stated that Nigeria Stations began to experiment with rediffusion sets. Then the Nigeria posts and telegraphs department was authorized to work out plans for the distribution of programmes to subscribers in Lagos, ... read more

The internet stated in august 3rd 1962 by J.C.R Lichider of MIT USA as just an ordinary network design. The use of the Internet in the educational environment has enabled easy access to many resources, and information sharing has, therefore, significantly increased. Moreover, the prevalence of this sharing has brought additional benefits in that these resources can be used in any location and any time. Although the efficiency of this technology, it is evaluated with use of proportion of the desi... read more

Education is an important agent for development of an individual, community, the social and the nation a whole. According to behaviorist, the child is born without a :self”, he is voiced as a clean state on which the care givers write what they wish. Through education, individuals perceived and imbibe fundamental values and also develop new ones. Education also as part of socialization help to develop an individual, which in turn leads to the improvement of the society. Again, certain pres... read more

It is imperative to understand from the onset that the press has been subjected to a nexus of retractions which has restricted the journalist to a corner as regards their expected reportage and performance. However, the press has been faced with restrictions through set of codified laws, constitutional encroachments, obnoxious decrease, and official extra judicial limitation among others. Furthermore, there are certain laws that the practicing Nigeria journalists should adh... read more

Before the dawn of modern civilization, our forefathers had a way of conducting themselves to ensure peaceful co-existence and mutual understanding which is the cordial point in public relations. Activities mostly are carried individually because no one was a spokesman for the rest. But, as time went, further, individual got the initiative of forming union, interest group and organizations with impacts in regards to society. To alley the fears of the publics, organizations saw the ne... read more

“Two powers which make modern society different from the previous one are the power of industrial technology and mass media of communication, of which the newspaper is a part . when Dexter (1964) made this statement, little did he know that the mass media of communication will create some problems for modern society. However, this news and information from the mass media has never flowed in a balanced way. It has always been lopsided – this imbalance in information flow has b... read more

The media roles in the area of human right protection can be evaluated based on the media concept which are supposed to be on ethical binding in as much as the media in information dissemination, aims at profit making, they ought not to forget that social responsibility is supposed to be their concern on public Tuterest. According to Mrs. NKEM FAB – UKOZOR, “MEDIA ETHICS AND LAW” Pg 26, she said “However, there is bound to be conflict in any situation where making profits is against serv... read more

This research touches on the various aspect of the mass media as instruments of political mobilization. In other words, it explores into the mass media as a mobilization agency during the political transition period. It is thus, an important assumption of the work that a systematic study of political mobilization by mass media, should include an examination and the nature of operation of the mass media of communication in the Enugu state broadcasting service (ESBS) Enugu. The mass media ge... read more

It is known that rural communities in Nigeria have always been the began hope through out the history of this country and that they have always stained the urban communities through the provision of raw- material for industrialization. In spite of this the contribution of the rural communities have not received the adequate attention they deserve Through government are doing everything with their power to see that situation as reserved they should realize that they have not been should... read more

Qualitative, independent media reporting on corruption can play an important role in pressuring the government to act in the public interest. By drawing the attention to behaviour that is generally perceived as acceptable and exposing such behaviour as corrupt media can raise public awareness, activate anti-corruption values and generate outside pressure from the public against corruption (Rose Ackerman, 1999). The impact of media reporting on corruption can be “tangible” and “i... read more

This study, the role of radio in mobilizing Nigerian women into politics will look into the role played by radio as a medium of mass communication in galvanizing and preparing Nigerian women into politics especially towards participating in this on going transition programme. There are so many other communication media like the festival, gongs, drums, and town crier. But in view of how the channels could be used in performing the role of mobilizing Nigerian women into politics, radio is ... read more

Prior to the era of industrial revolution, the pattern and method of salesmanship was both crude and cumbersome chiefly because the gap between the productive and consumption sectors of society was small and manageable. However, with the present complication and sophistication among both the producers and consumers occasion by high level economic and technological developments, businesses are now reshaping, refocusing repositioning and redirecting their operations and marketing strategies in or... read more

The role, which the mass media play in the day-to-day running and shaping of the society, cannot be under estimated. The mass media, especially the electronic media, which include radio, television and film, integrate the communal functions of the society. Relating both the internal and external environments. This they do by creating, monitoring and reinforcing people. This means that in their daily operations, the electronic media operate as essential tools for the direct project of ideas, thou... read more

Broadcasting in Nigeria, entered a new era with the decision of the federal government is allow private ownership of radio and television stations after more than 50 years of its advent in Nigeria. Privatization is the process which government either partly or wholly transfers equity investment of ownership in a business enterprise to private investors. Commercialization, on the other hand is defined as the reorganization of enterprises such that they could operate enterprises wholly or pa... read more

This study was prompted by the prevailing circumstances surrounding the contemporary Nigerians concerning language and communication (broadcasting) broadcasting media since. Its inception has been serving as a means of communication through which an individual shares in the world around him and beyond his immediate environment. By this if means that with broadcasting Nigeria has to partake of ideas them to adjust to the challenges of industrialization and adopted of innovation. What then is ... read more

Communication as known everywhere has developed over a number of centuries. The sophisticated and complexity which characterized human communication in the modern world are the result of a very long and sustained effort by human beings to improve on one of the most fundamental aspects of their existence. Thus, referring to this evolution, the McBride commission has noted that, “As the world has advanced the task of communication has become even more complex, in explaining this complexity, M... read more

The role of the media is the promotion of government policies, is indeed very inevitable. But, there has been have and cry over the traditional dissemination of information by the media. The informed message is the irony of what the government does. This single attitude by the media irritates, thereby leaving little or no care at all for the disseminated message. It is indeed very important to know what the three key words; media, government and policies stand for. The famil... read more

In the few decades scientific and technological progress has imparted a truly mass character to information. Suffice it to say that in 1950 only five counties broadcast television programmes in the world, today 120 do so. Over the same period, the number of television sets reaching 700 million, wile the number of television viewers rose to 2,500 millions.3 Also the 1960s are marked by a rapid emergence of the latest sophisticated mass medium video technology. It has been estimated t... read more

In a complex society like ours the role which the press radio, television, newspapers, magazines and all forms of communication can play in effective rural development should not be over emphasized. Like other agents of development such as learning, the press especially the newspaper is very important in the proper development of our rural communication. The press as the fourth estate of the realm has other vital roles to play in the current campaign for effective rural development apart from it... read more