In view of growing numbers of involuntary unemployed youth, governments need to apply appropriate strategies to promote the work culture among their peoples especially using national and mass media. National media and presses are expected to emphasize on the promotion of work culture, especially among the young generation so that the countries' industries not become dependent on the migratory labor. This mission could particularly be performed by the television as the most public media. Also, th... read more

Mass communication is defined as message directed towards a large group people using a mass medium. It involves disseminating information to a large and widely dispersed audience mass communication is made possible through the help of mass media.

The broadcast media plays a vital role in the development process of a country is not again saying. The mass media generally regarded as a channel of communication that are capable of reaching heterogeneous audience simultaneously with uniform message. They regularly cover all sorts of issues such as health, music, fine art, crime, sport, entertainment, political events among others (Meyer, 2002, Soela 2004). The mass media transmits ideas and new information to target audience in the society. T... read more

The study focuses on mass media as tools for social development with a focus on Osun State Broadcasting Corporation. Mass media is one of the engines that propel the social development for its continuity and realization through: Informing, entertaining, and persuading. Mass media is a powerful tool for social change in any society. The study is anchored on developmental media theory and cultivation. The research adopted survey research method in carrying out the work. Simple random sampling meth... read more

The researcher in this work focused on the roles of Radio Nigeria, Enugu in combating drug abuse among University Students. To achieve this aim, research objectives were constructed to guide the researcher in her study. Survey research method was used for the study. The population was the students of Enugu State University of Science and Technology, Agbani campus, and this made it possible for the researcher to select an appropriate sample size of 320 respondents. Using the questionnaire, ... read more

This Project examines Role of public relations in crisis management, a study of Union Bank Plc. Garden Avenue Enugu. To achieve this, the survey research method was adopted. The researcher uses the number of the population as the sample size; this is because the population is already small to reduce as we know that the purpose of sample size is to reduce the large number of population. Three research questions guided the study. Research findings showed that public relations play a vital ro... read more

This study “Role of Public Relations on Gender Conflict Resolution. (A Study of First Bank Nigeria Plc, Emene, Branch), seeks to study the term gender conflict, in addition to the importance and effective practice of Public Relations. It covers the important roles which a Public Relations practitioner performs on the Bank and also the Qualities of Public Relations practitioner. A critical review to related literature were made. Relevant theories were used to gratify the study, that the social ... read more

This paper examines the illusion and reality of press freedom in attaining a true democratic system of government in Nigeria. Area of the study was Enugu metropolis which comprises of Enugu North and Enugu South, as area considered one of the nerve centres of intense political activities in Nigeria. Data were collected through questionnaire. Survey method was used for this work. Findings show that the illusion and reality of press freedom in attaining a true democratic system of government in... read more

This research work is aimed at evaluating the effectiveness of the radio advertisements on family planning programmes bearing in mind the impact of family planning advertisement on the radio audience. The research method used was survey method and questionnaire being the instrument. The findings got from the questionnaire shows that the people of Enugu metropolis now know where to go and get the proper family planning method of their choice. And also what family planning is all about. I hereby ... read more

Cartoons have more recently become a prominent feature in newspapers. An increasing number of publishers and editors have realised its relevance and are beginning to exploit its full potentials. Despite its usefulness and popularity which is assuming a viral dimension in many media houses, one wonders, as replete and common place as these cartoons are in newspapers, do they command the attention, let alone the readership of the reading audience? Hence, this researcher sought to know the pattern ... read more

Television is incorporated within the child‟s experience as it becomes part of the child‟s inner world. In discussing about television and evolutional development of T.V, some one may wonder how television affects a child of ten to eighteen year. But it is apparent that the young child is dominated by this TV. Children learn to read pictures they understand. In the watching of television, all the children see in “reality” and events do not follow the social order of the story. It is by ... read more

The study role of communication technology was carried out to ascertain the role it plays to improving work efficiency of AIT staff. Newsroom yesterday and today are far flung difference when it is yesterday, was of traditional analogue method and today it spins around communication technology. Through the findings made in this study, AIT newsroom has evolved from a simple text based wire browsing, script and random editing system. It has become a multimedia workflow engine that spans well beyon... read more

The purpose of embarking on this study was to provide a well-detailed account on the impact of digitization of the Broadcasting Media in Nigeria. The study ascertained the level of media digitization in Nigerian Television Authority, Enugu (NTA) in this Era of ICT and internet operations. The researcher used survey research design to enable her determine the sample size which is 150 through the appropriate statistical method to represent the population of the study. Survey Research Method was em... read more

This project on ― impact of Freedom of Information Act: A study of journalism practices in Uyo community – from January to June, is aimed at finding out how Freedom of Information Act impact positively on the life of practicing journalists in Uyo community. In carrying out the study the researcher used survey design method, while questionnaire was the instrument of the study. Simple tables and percentages were used in analyzing and presenting the data collected. The researcher made some ... read more

Broadcasting has been at the forefront of many technological changes, mostly in digitalization and enhancement of existing technology. For example, digital technology now permits listeners to obtain traffic information and news per se, while listening to a cassette, compact disc or radio station etc. (Church Akpan 2006). We are all living in a changing world, and over the past many ears we have been conditioned to accept changes in the way we think and relate. Thus, communication between the ... read more

The aim of this study was to determine the impact of social media on modern journalism in Makurdi metropolis. To achieve this aim, the survey research method and chi-square were used. Subjects were drawn from journalists in Makurdi metropolis in Benue State, using the purposive sampling technique. Three research questions and one alternative hypothesis guided the study. Research findings showed that social media have enhanced the productivity of journalists in Makurdi metropolis and a great n... read more

This project examines the Impact of television advertising in promoting the sales of MTN products in Enugu metropolis. Survey research method was used for the study and purposive sampling technique was used to draw a sample size of 200 from residents in Enugu metropolis. Research findings showed that MTN adverts on television have greatly impacted in promoting sales of MTN products in Enugu metropolis and a great number of the residents in Enugu metropolis strongly believe in MTN advert messages... read more

The aim of the study was to analyze the impact of social media on the student’s academic performance [A study of students of University of Abuja]. To achieve this, the survey research method was used. Subjects were drawn from the University of Abuja, using the simple random sampling technique and purposive sampling. Four research questions guided the study. Research findings showed that a great number of students in University of Abuja, had access to the internet. To this end, the research... read more

The main purpose of this study is to find out the influence of advertising messages on consumer patronage of ariel detergent. The study adopted the survey research method using the questionnaire as its research instrument. Out of 100 copies of questionnaire distributed to the respondents who were undergraduate students of Caritas University, 100 copies were retrieved. The study asked among other questions: what type of influence do advertising messages have on your patronage of ariel detergent?... read more

This research work is on the effects of Drug Abuse among University undergraduates in Nigeria. It appears that not only the use of drugs that create problems but rather their misuse. In other words the widespread use of drugs has not only turned our attention to the dynamics of drug use and its determinants but also made it necessary to weigh the impact of this process on social institutions and social charge in future generations. Drug abuse according to Laver (1978) simply means the imprope... read more